🔵 Empathize phase & ✅ Define phase & ⭐️ Ideate phase & 🔴 Prototype phase & 💜 Test phase

At its core, editing is storytelling. The medium where your narrative comes to life. Being meticulous in your editing is crucial to delivering the best, clearest narrative. 

How to edit video

To edit quickly and create compelling videos, follow these guidelines:

During the process, ensure an audience will understand your visual narrative. Remember, it’s better to be clear than clever. 

Make an initial rough cut of the whole film. Block out the beginning, middle and end. 

Kill the darlings. Remain focused on what will tell your story best. 

What you hear is equally important to what you see. Ensure any music compliments your visuals and doesn’t distract. 

Before exporting your video, know where it will live. If to be played off your computer, use minimal compression to ensure quality. For social media or video hosting sites, consult their listed guidelines.


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